Right Now
Active Weather Alerts
0
Population & People
Population
20,430
Median age
31.3
Median household income
$90,195
Poverty rate
12.5%
Unemployment rate
8.2%
Bachelor's degree+
22.7%
Avg. commute
17 min
Hispanic or Latino
85.4%
Source: U.S. Census Bureau, American Community Survey.
Housing & Rent
Median home value
$360,900
Median gross rent
$1,255/mo
Homeownership rate
69.46%
HUD FMR — 2 bedroom
$2,070
HUD Fair Market Rent (California statewide average across 58 areas — not specific to Imperial), 2026. Efficiency $1526, 1BR $1661, 2BR $2070, 3BR $2775, 4BR $3190. This is a different official figure from Census median gross rent above.
Energy
California gasoline midgrade
$5.81
California commercial electricity
26.36¢/kWh
California industrial electricity
21.62¢/kWh
California residential electricity
32.54¢/kWh
Economy
Gross Domestic Product: All Industry Total
4250840.8
Real Gross Domestic Product: All Industry Total
3388904.8
All-Transactions House Price Index for California
974.97
Unemployment Rate
5.1%
Source: FRED, California-specific series.