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Population & People
Population
24,692
Median age
46.5
Median household income
$186,514
Poverty rate
5.3%
Unemployment rate
4.1%
Bachelor's degree+
77.2%
Avg. commute
19 min
Hispanic or Latino
6.6%
Source: U.S. Census Bureau, American Community Survey.
Housing & Rent
Median home value
$826,200
Median gross rent
$2,413/mo
Homeownership rate
82.87%
HUD FMR — 2 bedroom
$1,657
HUD Fair Market Rent (Maryland statewide average across 24 areas — not specific to North Potomac), 2026. Efficiency $1314, 1BR $1404, 2BR $1657, 3BR $2133, 4BR $2449. This is a different official figure from Census median gross rent above.
Energy
Maryland commercial electricity
14.74¢/kWh
Maryland industrial electricity
12.5¢/kWh
Maryland residential electricity
19.48¢/kWh
Economy
Gross Domestic Product: All Industry Total
568139.7
Real Gross Domestic Product: All Industry Total
436172
All-Transactions House Price Index for Maryland
722.18
Unemployment Rate
4.2%
Source: FRED, Maryland-specific series.